Hair colourist to the stars Limoz Logli has opened a fabulous new salon on the ever-fashionable Ives Street, having outgrown his former Chelsea blow-dry bar and salon.
Very much an immersive art-space-come-salon, his world-renowned colouring techniques mean the salon is already firmly in the little black books of the elite, who flock to him for his signature colouring.
The space is awash with a sleek pink marble bar, and luscious plants dotted around the salon set the tone alongside gallery-like artworks and ornaments that tastefully adorn the shelves.
Steering away from the traditional balayage and ombre techniques that have now been arguably overdone by most of the West End salons, Limoz’s service sees him subtly transform tresses using a unique method of painting layers of highlights and making tonal corrections.
The whole process does take a hefty five hours, so prepare to hang around; rest assured, the salon’s staff are on hand with delicious drinks and silky gowns for that added little touch of luxe.
Having trained each of his technicians in-house, the team here can create the sun-kissed and elegantly nonchalant tones his clients flock to the salon for and colouring; the salon also has specialists in cutting and extensions.
Limoz also takes residency at the Six Senses Ibiza this summer for August.
Text By Jaz Grewal.