THE ART OF FUSION: HUBLOT opens flagship boutique in London

Hublot opens its first independently operated London flagship boutique in one of the most prestigious luxury shopping locations Worldwide: New Bond Street

In the epicenter of London’s West End shopping district, home to some of the world’s most prestigious timepieces and fine jewellery brands, Bond Street offers an unrivalled mix of traditional elegance and contemporary luxury. The sleek and stylish Hublot boutique covers 1,078ft2 across 2-floors: the ground floor retail space showcases the latest product innovations including rare limited edition timepieces as well as the 2018 novelties, where clients will find the largest breadth of Hublot products from core collections.

The much anticipated London boutique houses new product collections from key pillars; the unmistakable Big Bang, the timeless Classic Fusion and the distinguished Spirit of Big Bang next to unique Manufacture Pieces. The new retail concept exemplifies the brand’s philosophy of « The Art of Fusion ». This innovative and exploratory approach encourages new ways of blending materials and design in a truly modern and pioneering spirit. The new boutique, adorned with fine materials such as polished brass and grey alcantara stone effortlessly fuse sleek and classic style with innovative technology.

An interactive table allows clients to make Hublot watches appear and disappear using tactile screens. Paying tribute to the Hublot association with the Art World, both floors are adorned with ‘Pop Art’ paintings inspired by the iconic Big Bang range. Hublot CEO, Ricardo Guadalupe, said, “We are delighted and proud to present this new Hublot Flagship in one of World’s most known luxury retail destinations, New Bond Street”.


This opening demonstrates not only the strength of the brand, which has succeeded since the birth of the Big Bang iconic model in 2005 to become one of the leading luxury brands of its positioning, but also Hublot’s willingness to constantly challenge fine watchmaking boundaries while offering the highest level of service to its clients. A new step for Hublot in London which will, for sure, serve as a springboard for Hublot in the United Kingdom… and Worldwide!”


14, New Bond Street


W1S 3ST 

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